Easy Skankin': Sex Smells

A wise marketing guru once said 'Sex Sells,' which is generally true. Unfortunately, it requires a subtle touch to work appropriately, and the majority of amateurs fail to make it work. In the world of webcomics, this is no different. Novice artists attempt to use a scantily clad lady with obnoxious bosoms to advertise their webcomic. Sadly, it's a terrible representation of the comic itself, which is how readers will be retained, and the girl is usually drawn terribly due to a bone deficiency. When you cram the 'sex sells' mantra into your comic as hard as you can, however, you usually end up with an overfilled gonorrhea twinkie, where the excess just oozes out the ends.

Easy Skankin' reads like the comic of someone who missed the lecture in Marketing 101 where they discussed the 'Sex Sells' theorem, and she got the notes from the stoned dork who sits in the back of the classroom playing world of warcraft on his laptop. Artistically, it's a flop. The whole idea is to use attractive, accessible people to sell your product, not the gutter trash who produces or consumes it. What we are presented with is female characters whose shoulders are much wider than their waists (and I mean insanely so), elongated necks (the extra bones allow for increased rotation of the head), taffy-arm syndrome (muscles are REALLY hard to draw anyways), breasts that look like they were stapled to the ribcage (because that's where they are, right?), extremely low collar bones (which at least makes the low hanging breasts less weird), plastic molded hair glued to the scalp (witty aside), and all with the lingering stench of anime permeating the air.

Before attempting to pass a drawn female figure off as 'attractive,' the artist needs to at least have a grasp of anatomy approaching tenuous, and Andi Wrede's grasp is arthritic. The anime emulation starts her off on a bad foot, and drawing the figures solely around the waistline just leads to worse art. Trying to make the end result look sexy is like dressing up a manatee in a prom dress.

A corollary to the "Sex Sells" doctrine is that the product still has to be viable on its own. Trying to sell edible dynamite by putting it in a bikini is still not going to move a lot of units. A droll journal comic with a paper thin author-insert character which is more depressing when you realize that Easy Skankin' is more about what the author wishes her life was like, rather than what it really is, especially since it's not all that ambitious. Wanting to be found attractive is a common goal for many people, but what I find mockable is her desire to be able to mock others without feeling a sense of hypocrisy about it. Fortunately for my readers (or unfortunately) I feel no sense of hypocrisy about mocking anyone, despite their level of talent relative to my own.

Another marketing tip for Andi Wrede: Supply and Demand only works when you charge for your product. Artificially increasing demand by lowering supply isn't something I'd advise for a free webcomic. Your webservers producing an "Internal Server Error" every other time I hit that next button really isn't helping my opinion of your comic. Either shell out some extra money to keep it up more, or just take it down entirely, I'm just not a fan of the otherworldly ghostlike existence of a site.

When marketing a webcomic, one has to focus on the product's strengths and pass over the weaknesses. When the comic is nothing but weaknesses, use sex to sell your webcomic. And if you can't draw well enough to successfully draw something "sexy" then you might want to consider art classes. Easy Skankin' suffers from a vast array of problems, just as many artistic as not. Personally I'd advise you to stay away from this comic, or if you can't due to reasons of stupidity, make sure to use protection.